Sander van Zoest: Behind the Scenes

My brother pointed me to a nifty Honda Ad [large mirror] which apparently took 606 takes to put together. It reminds me of when we would setup dominos around the house with all sorts of little bridges, see-saws and flippers. It was a game of patience and luck. It was always sad to think that someone could open the front door and cause the cold winter wind to come in and blow it all down. We were practicing for a chance to attend Domino Day. If you like the ad, you might also enjoy Der Lauf der Dinge (The Way Things Go) by Peter Fischli and David Weiss.

MacOS X A/V Software

MPlayer is a great little media player that plays a lot of the codecs that aren't part of the default QuickTime player. It is a port from the Linux version. There is a fair amount of work done on Quicktime Components for new codecs such as DivX Video and Ogg Vorbis. It is nice to see some progress here. I wish I could find the time to help out. I have always enjoyed working with codecs and audio in general. On a related front, I am seeing more and more clues towards Akai supporting Ak.Sys on MacOS X sometime in the future. Akai is working on a Virtual Z8 Sampler for the AudioUnit and VSTi plug-in formats, which, naturally, needs similar functionality as Ak.Sys provides to the hardware samplers. So, it looks like the days of MacOS 9 are coming to an end.

Valid Music Metadata

Every time I talk to anyone about building an online music service, they always state that their service is better because they provide more accurate metadata. Real Networks tracked user habits with RealJukebox to gather metadata. MP3.com had a whole staff dedicated to entering album covers into a database. Now, Apple seems to have spend a lot of time on this as well. The biggest issue with P2P File Sharing networks is that you really have to know the name of the artist and song you want to be able to download it. Even when you get it to download, it might not even be what it was advertised as. There are a few companies and projects that specialize are attempting to resolve this problem. Companies such as AgentArts, All Music Guide and Bitzi provide different relationships and data to find new tunes of interest. RealNetworks buying Listen.com might have been a metadata play as well. Listen.com's directory was quite large before they launched Rhapsody. So there has to be a fair amount of demand. I really hope we can get MusicBrainz off the ground, since this would help everyone down the line. The labels apparently do not seem to have this information readily available and if they did, they most likely wouldn't be giving it out for free. If this information is available in some open form, then everyone would benefit and it would make it a lot easier to catalog our collections and share our experiences.

DRM: Everyone is doing it. Even consumers?

There will always be attempts to beat the system when you put such a large quantity of music online. That shows that people are interested in better quality and ease of use then they are finding through the P2P File Sharing clients. Or they are looking for content that isn't as readily available through them such as new releases. To get a good understanding of what the Apple Music Store provides, you might want to hop over to TidBits and read their comprehensive review. So far, on the surface, it looks pretty good. I haven't seen any reports of anyone looking under the hood, though. And I haven't had the time to look at how secure the process is myself. Security was of high priority for My.MP3.com. I can't imagine it being any different here. I don't recall many reports on spoofing MusicNet, Rhapsody or PressPlay either. I am not sure how much you can restrictconsumers rights on content that they legally obtained. I have a hard time finding a proper balance. Michael, on the other hand, seems to have an opinion on the subject. You might be interested in this comparison between the Apple Music Store and Emusic as well.

We have seen a lot of online media applications lately, but none have really struck my musical chord as Splice has.

What is it? It is an early version of an online music creation community. Think of it as a very basic sequencer tied to a social community for sharing music and samples all licensed under Creative Commons.

Now this is something I can get excited about. I mean Online Video Editing is nice, but this online music sequencing is something I can loose hours playing with. It could use some more high quality, filters, effects and samples in addition to the ones from ccMixter and the Free Sound Project and you'll be able to create a new track without ever needing to have any gear, music software or studio time. You do not even need hard drive space to store the tracks.

I am not exactly sure what their business model is. Is it advertising, white label licensing/hosting, charging for samples? Who knows, better read their terms of use.

Check out this nice progressive theme v5 by antti. I also like the fact that it drops you right into the sequencer with all the settings enabled. That makes it very easy to make a remix and it also allows you to easily learn from how others use the software. It is one of the things that I really liked when Nine Inch Nails released sequenced tracks for ProTools for people to play with. I had a similar track, I think it was for Reason, by Charlie Clouser that was just amazing.

I created an account, but I have not had any time to create anything. Hopefully in due time. ;-) Enjoy and please let me know what you come up with. I'd love to check it out.

These last few months have been very exciting and thought provoking. After working on many interesting and challenging problems to create an ecosystem of content, software and consumer electronics at DivX, I decided it was time to take a break. I have had a fantastic time working with some great folks on the underlying technology that powers a video on demand service in Italy, a whole new digital home platform named DivX Connected that is designed for portability and low cost embedded devices and building an architectural foundation to enhance productivity and maintainability for the company as a whole. It was a great experience and I would like to thank Jordan Greenhall for his trust in me and the opportunity to contribute to DivX.

I wanted to spend some time at home with the family. Doing this has been one of the best things I could have done. It clearly has created a much closer bond with my daughter and I have been able to catch some key accomplishments of her. It was uncertain for me as to how long I would be spending at home, but as soon as people found out I was spending time at home, I got a lot of inquiries, proposals and offers for new positions all around the world. The time off also allowed me to catch up with a lot of friends and old co-workers which was very needed as well.

There were a lot of events, such as DivX going public on NASDAQ and the Google/Youtube deal, that brought even more inquiries about when or if I would join another company again or if I would be interested in joining the founding team of some media startup, etc. All this buzz, did get me thinking about what I was going to do when I wanted to join the work force again. I contemplated on starting something on my own and spend a few years doing research. All of this opened a lot of doors and gave me an opportunity to keep my brain thinking about the online media space while spending time at home with the family.

After dozens of discussions with some outstanding teams and organizations, I decided to take on a Director of Operations role at a stealth media startup created by proven entrepreneurs who had put together a world class team of whom a few I had already worked with at previous companies or met through my involvement with Open Source. So, far I am really liking what I am seeing and applaud all the effort of the team that has put together what exists right now. It is truly amazing that this got put together in couple of months.

The company has been very quiet, although, recently has started to come more out of hiding and has said we can now talk more publicly about our jobs and the company we work for. Right now, the organization is publicly known as The Venice Project, but it will be re-branded at some point in the future when we are out of beta. If you are interested in what we are doing check out the company blog or sign up for a beta test account.

So, here starts another chapter in life. As I have come to realize, change teaches you a lot of things about what you had and what you have been missing out on. I am looking forward to learning more about both.

On a recent trip to Shenzhen, CN, Bunnie found an iPod knock off and as he tends to do, he opened it up and shared it with all of us. It is interesting to compare the knock off and its capabilities with the real deal. Since you are only paying for hardware and the software and licensing costs go to nil, you end up with a very cheap device. He also mentions some of the reasons behind the sometimes blatant typos that tend to exist on these devices.

Bunnie has a monthly contest called "Name that ware" which asks visitors to name a piece of hardware based on pictures of its innards. I totally suck at it, but it is very interesting to see the experts at work.